Join Google® Ads For Photographers and learn to bring in more leads so that you can spend less time hustling and handing out business cards, and more time doing what you love!
ENTER GOOGLE ADS
Google Ads are an incredibly powerful tool for bringing in more inquires without having to attend weekly networking meetings, hand out business cards and vouchers or post on social media 3x a day!
Google Ads work completely differently than other types of Ads.
When a potential client googles “photographer near me” YOU have the chance to show up at the top of the page and be seen right away thanks to Google Ads.
This means that this potential client already...
These leads are highly qualified and take little convincing to book. You are who they were looking for!
I do love marketing. I do love relationship building. And of course, I love photographing my clients.
But hustling for leads all by myself was exhausting. I wanted more time for family, friends and to pursue additional passions. But when I would network less, my bookings would suffer.
More money? More security? More freedom?
Between Google Ads, Facebook Ads, Instagram & Referrals, I now have all the leads & bookings I need.
I only go to networking events when I want to rather than feeling like I have to. For an introvert like me that is such a huge relief!
This is an online course to teach you how to run Google Ads for your Photography business.
With Actionable Training Videos that include Screenshare, you can follow along to set up your first Google Ad Search Campaigns and start getting more inquiries and bookings.
There is a DIY option to watch the videos and just get going on your own
OR a VIP Option With Live Q+A Calls For Additional Coaching & Support.
VIDEO TRAINING
Simplified training videos to teach you everything you need to know to set up your first Google Ads for your Photography Business quickly.
CHEAT SHEETS & GUIDES
Receive guides & cheat sheets to help make setting up ads easier.
OPTIONAL: VIP COACHING
Looking for more support? Upgrade to VIP to get access to a fb group and 3 Zoom group coaching calls and get your ads q's personally answered.
Before buying Ashleigh's course, I had never used Google Ads before and wasn't sure I was going to understand how to do it effectively. Another hesitation was that I am a high-dollar headshot photographer and I worried that I would get leads from people that wouldn't be my target market.
Luckily, this class was easy to follow and understand, and as I watched it I realized I never would have figured out the important nuances on my own! I am happy to say that the ads are more than paying for themselves.
In the last few months, I have made over 13k which is a direct result of the Google Ads. I highly recommend this course, it has been great for me!
— Samantha S
I’m so glad I signed up for the class. I knew absolutely nothing about how to create a Google Ad before we started and I feel confident I can do this now. It's given me a new perspective on the things I can do to market and attract clients because I don't have the time to network in person right now.
I have already received one lead that turned into a photoshoot for 3 women so I'll call that a win.
— Julie H
"I loved learning the power Google Ads and how to see what your ad is doing for you and how to change it. Now that I have my website set up correctly, I’ll be rewatching everything and get my ads running."
— Bridget C
Let's look at what you will learn in each section of the course :
In the segment we not only cover the fundamentals of how Google Search Ads and the Google Ads Manager works, we also talk budget and numbers. We also make sure you have your account set up properly with conversion tracking and your google ads tag.
Your website that you run your Google Ad traffic to is KEY to your success. So is writing good Ad Copy! Without these two foundations your ads could flop. I'll teach you everything you need to know to have success with your website and Ad Copy. I also teach you how to find the best KEYWORDS in this module
Low on budget and short on time? Overwhelmed by tech? The smart campaign is a perfect way to get started with Google Ads and see results! But while this ad may seem simple there are still tricks you need to know to optimize it properly. I'll teach you all about Smart Campaign set up, optimization and management.
Search Campaigns are definitely the best use of Google Ads budget for photographers and are where you will see the most success These are harder to learn and take more budget as well as time to optimize and manage. I'll teach you the tricks so you can take the guess work out of Search Ads and start getting leads.
You have your account and ad campaigns running! Yay! But you may still have some final questions or need to remember the best practices. The final module will make sure you're prepared to continue on successfully with ads.
If we haven’t met yet, I’m Ashleigh Taylor.
I am a working portrait photographer specializing in glamour, branding & boudoir.
I am also an Educator & Instructor featured in The Portrait Masters Store and an Official Mentor of The Portrait System.
I am a huge nerd when it comes to online marketing because as an introvert I'd rather be working from home than networking (when I am not photographing clients).
I already teach photographers how to use Instagram and Facebook Ads to get clients— something I have been doing since 2015! But, in 2020 I discovered the magic of Google Ads as well.
I am excited to now share my Google Ads knowledge with my photographer community because I know how powerful getting leads & bookings on AutoPilot can be.
“Thank you for this great course, which makes everything so much clearer and easier with Google ads. All the info provided during the classes was important. I loved how clear and understandable it was. All the advice was invaluable”
— Oksana K
Most photographers don't invest in any Ads training. Then they try to run ads on their own and FREAK out when they spend $250 and no leads come in. They quit and swear off ads forever.
This is not the way.
Ads require RESILIENCE and some know how.
Yes, you can talk to a Google rep about ads. But I learned the hard way they don't give you advice to get the best leads, they give you advice that makes them the most money.
If you are ready to spend some time learning and testing ads, you can gain so much time back and you can see a return on investment.
But you do need proper Google Ads training and a can-do mindset.
Let me help you get the results you are looking for with Ads.
Simplified training videos to teach you everything you need to know to set up your first Google Ads for your Photography Business quickly.
I recorded my screen during ad set up and optimization. This means you can follow along and see all the steps and repeat them yourself.
Receive guides & cheat sheets to help make setting up ads easier. This includes a keyword cheatsheet and a guide to Ad Copy.
THE DIY COURSE IS BEING OFFERED AT $299
“I learned so much from this class such as how to run your ad and analyze the data. I learned how to optimize your search campaign by using the correct keywords and headlines. This was a big a-ha moment for me!”
-Leili E
"Since starting Google Ads with you, I have booked one extra client each month so far and I’m pretty proud of that!"
-Sarah H
"My Smart Campaign is going well! I’ve had 6-7 people email me to inquire and 2 people call directly! I love seeing this additional flow of leads come my way"
-Jennifer H
How much does it cost?
Google Ads For Photographers is $299 . The program has been designed to give you easy to understand Ads training so you can get your ads up and running quickly!
How do I know it's for me?
Would you like to be booking (more) clients from using Google® Ads? Do you feel overwhelmed by setting up and managing ads? Not sure what to do or how to make them work well? Then this course is for you!
How is the course delivered?
You will have access to our online hub and receive the pre-recorded training videos and pdf guides. This is a self paced / self study course.
We sometimes open up our VIP Live coaching round which is additional cost. DIY students may upgrade for additional support when the live round reopens.
I have tried Google Ads before and it didn't work.
I would ask if you had proper ads training and how much testing you did with your website and ad copy? Did you use negative keywords? If you didn't have ads training, you didn't test and you didn't also use negative keywords you might want to try ads again and learn to set them up the proper way!
What is the difference between this course and your Facebook Ads course?
The Facebook Ads Course is a DIY course sold through The Portrait Masters and teaches you about Facebook (and Instagram) Ads. THIS (here) course only teaches you about Google Ads and is sold through me with a VIP option for additional coaching. Both classes are fabulous and I use BOTH Facebook and Google Ads for my business. Google Ads are ads that show up when someone searches on Google for a photographer. So if you want to learn how to do that, this class is for you.
What if I want the live coaching and support of VIP?
Right now the VIP is currently closed but you don't have to wait to get started with your Google Ads journey! You can join this self paced/self study version and get started right away. When the next round of VIP is open for enrollment, DIY students will be emailed with an opportunity to upgrade and join the next round!
What results can I expect?
Results always vary with ads and depend on things like your budget, your website, your ability to turn leads into clients, your willingness to analyze the data, test and try again. Because of the varying factors, I can't say what your exact results will be. The aim of this class is to save you a lot of time and guesswork so you can get Google Ads working for you faster and start getting additional leads in your business each month. I teach you the foundations and strategies so you can test and optimize your own ads.
Do you offer payment plans?
Yes, we are offering payment plans for this round. Choose the option that works for you and you will be on a recurring payment plan.
DIY students will be emailed with an opportunity to upgrade to VIP coaching next time it becomes available.
Ready to get started on Google Ads and book out your calendar with photography clients?
With this course you get
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DISCLAIMER: This Course is not sold by Google or Officially Endorsed in any way by Google